ANNOUNCEMENTS LISTS: WHAT & WHY?

Announcements lists are one way mailing lists;  they allow subscribers to receive messages, but not to post to the list.  In contrast, discussion lists allow everyone on the list to join the "conversation."  For example, an announcements list is useful for publishing a newsletter.  It is comparable to a fax list service, but based on email delivery.

Who uses announcements lists? People or businesses who want to send newsletters or press releases, and anyone with information to share with an interested audience.

Ways you can promote your business with announcements lists:

• Email your company newsletter to your customer base.
• Issue new product releases via an announcements list.
• Issue press releases via announcements lists
• Have people who come to your website signup to your announcements list to collect sales leads!
• Give customers with email exclusive deals via your email announcements list.
• Use an announcements list to keep sales reps advised or up to date on the latest product or company information.
• Build relationships with an announcements list for a fraction of the cost of direct mail.